Artist Avenue — with SSKD Kudzi; taking his own path to the mainstream

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For all it’s failings, the arts ecosystem in Zimbabwe has inadvertently become a blessing in disguise to many artists. Art has gone beyond the residencies and exhibitions, there’s no predetermined formula towards success as a Zimbabwean artist. One finds their own way.

This has given rise to a new generation of artists who might not fit the stereotype of a “Zimbabwean artist”, but their undeniable talent and fresh perspective has taken them to new frontiers.

One such artist is Kudzaishe Nyamurowa, announced as the commissioned artist of the 14th edition of Shoko Festival scheduled for September 26-28.

Shoko Fest 2024 official poster designer by SSKD Kudzi

So, we caught up with the 28-year-old ahead of Shoko weekend for a chat about the journey that brought him to this moment, as well as what lays ahead. Enjoy!

Can you introduce yourself and what you do?

Hi! I’m Kudzaishe Nyamurowa, but most people call me SSKD Kudzi or just Kudzi. I am a creative who specialises in Japanese comics, street influenced art, tattooing, and fine art. I am part of a collective called SSKD.

What does SSKD mean, and who is part of the collective?

SSKD is a collective of three artists namely, Brandon Makani, Marc Tondori and Kudzaishe Nyamurowa. SSKD is a moniker that was made from the aliases of our brands. It then changed to, Simple Styling Kept Dope.

SSKD Kudzi — taking his art to the people in his own way

Who inspired you to get into art?

It was my older brothers. They all could draw, and there came a time when I couldn’t bother them to draw something for me. That is how my journey began.

When did you start painting, and were you taught or you are self-taught?

Well, painting isn’t really my thing. I love ink. I prefer drawing. I’ve been drawing since the first grade and I never stopped since. I am self-taught, but I did get mentorship along the way. I also briefly attended Peter Birch School of Art, but I dropped out.

Why did you drop out?

Izvezvi Exhibition at Pikicha Gallery (circa 2023)

I dropped out because of lack of funds. I then took the route of being mentored and learning by myself.

Do you specialize in digital art only or you can also work with pen and paper?

Digital painting for me is actually very recent. I started digital art in 2023. To answer your question, yes, I can. I can use either brushes or pens.

Izvezvi Exhibition at Pikicha Gallery (circa 2023)

You were recently announced as the official artist for the 13th edition of Shoko Festival. How does it feel doing art for such a big platform?

I feel grateful and happy for being trusted to create for Shoko Fest. It’s verification in a sense.

How did the opportunity come about?

Earlier this year, I got the opportunity to do t-shirt designs for Magamba Network (organisers of the Shoko Fest). When those were done, they asked me if I was interested in doing designs for Shoko Fest. Of course I said yes (laughs).

Izvezvi Exhibition at Pikicha Gallery (circa 2023)

To you, what is the intersection of art and fashion?

Art, when made practical, becomes design. Fashion is design. It is the art of clothing. It can also accommodate its crude form which is art. That’s how they intersect.

Prints on fabric, that’s art and fashion meeting each other halfway. Imagine if all fabrics were just plain. No texture, no prints, no illustrations. Fashion is contingent upon art.

SSKD tees

Speaking of art and fashion, why did you start putting your art on tees?

It was my first solution to sell art in a practical and affordable way. People love art, but can’t afford it. I decided to fill in this gap by putting my art on tees.

Earlier this year, you collaborated with The Eth. Briefly describe the collab. How did it benefit both your brands?

I met Ngaatendwe (founder of The Eth) in 2022 whilst going to attend an exhibition and we have been friends ever since. We love each other’s craft.

SSKD x The Eth tee (2024)

The collaboration was beneficial for Ngaatendwe in the sense that, his brand could be seen in a new light with the collab range. For me, it was beneficial in the sense that it would open more doors for me to collab with more brands, and to solidify the merch I was already making in the market.

How was the experience of working with such a big name in fashion?

Well, all I felt was the need to bring something good to the plate. The pressure to make something that betters Ngaatendwe’s brand.

The Eth x SSKD (2024)

Any other collabs we can look forward to?

Well, right now I’m not certain. If something comes up, you’ll know.

Can we expect an exhibition of your art in the near future?

Yes definitely. I’ll be a participating in some group exhibitions later this year.

DJ Tapiwa in an SSKD tee

As Mcheno and More, our role is to document Zimbabwean creatives. Why do you believe that is important?

People, in their majority, only care of something that is validated or well known or vouched for by influencial people.

By documenting creatives, you give our brands goodwill, which in turn allows us to boost sales and brand visibility.

To close off, any words for aspiring creatives?

My advice is; politick or analyse less and create more. Understand how the industry actually works, then move accordingly.

End of except

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